Dashboard

Leads → booked → showed, straight from GHL, with ad spend and VSL watch depth for the range you pick.
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Funnel

VSL watch depth engine, visitors first seen in range

By source where every contact created in the range came from

By ad Meta delivery joined to GHL first-touch attribution

Leads

Times are UTC-5. "Junk" = non-US or invalid phone, vowel-less name, dotted-up email, or a dialer disposition of invalid/wrong number — a heuristic, not a verdict. "Booked" = any booking tag (demo-booked, booked call, setter-booked, TAI, DFY). "Showed" needs a showed/closed disposition — none exist yet, so it reads 0 until dispositions are entered. Ad spend, CPM, CTR and landing-page views come from Meta only when the Facebook connection holds a Meta token with ads_read. VSL stats live in the engine and reset if the container is recreated. Snapshot analysis: Funnel audit · Sep 14.